Samsung Neo QLED brings you mind-blowing levels of realism and immersion with Samsung Vision AI. Not only that, it makes your everyday life so much easier and more enjoyable.
A Samsung Neo QLED TV displays a vivid blue otherworldly landscape on screen. Vivid blue light rays come out from the TV.
Samsung Vision AI
Meet the AI-powered brain in your TV
2025 NQ8 AI Gen3 Processor
Experience brilliant new levels of picture and sound with our most advanced processor yet. Using 768 AI neural networks, the TV meticulously enhances details, textures, and edges, elevating your viewing to a higher resolution.
A Samsung NQ8 AI Gen3 Processor chip sits on a TV circuit board. Glowing power lines surge from the processor chip.
Compared to the
2025 Q4 AI Processor
Up to
2x
faster NPU
Up to
4x
faster GPU
Up to
90%
faster CPU
*All specs compare NQ8 AI Gen3 Processor (QN990F) to the 2025 Q4 AI Processor (Q8F / Q7F).
Breathe new life into everything you watch
AI Upscaling
Our AI can take your favourite shows and movies and upscale them to an ultra-high resolution, even if they weren't filmed that way. With greater clarity, detail and depth, the world on screen has never looked more real.
A slightly grainy scene of a father and young daughter seated at a kitchen table, talking to each other. A Samsung NQ8 AI Gen3 Processor chip appears. It analyzes various points in the scene and optimizes it for better quality. Now the scene looks clear and vivid.
Discover more about Samsung Vision AI
Colour Booster Pro
Our smart AI Colour Booster intelligently adjusts and enhances colour levels scene-by-scene. Enjoy consistently high and accurate levels of colour for a bolder viewing experience, whatever you're watching.
Auto HDR Remastering Pro
Enjoy HDR-like picture quality, even with SDR content. Using AI, your TV learns the difference between SDR and HDR content and transforms it into vibrant HDR-like visuals - scene-by-scene. Experience brighter highlights, more vibrant colours and clearer details.
AI Sound Pro
Experience sound that adapts to what you're watching, and where you're watching it. From Adaptive Sound Pro that adjust to your room and optimises audio for your content, to Active Voice Amplifier that enhances dialogue to combat background noise and distractions. Enjoy perfectly balanced audio, every time.
Unlock your imagination, Choose your keyword theme, Nature, Party mood, Seize your day, Happy Holiday, Deco, Inspire me. Seize your day click. What appeals to you? 3 images, Regenerate, Restart. Regenerate click. 3 new images. Middle image click. Selected image has been saved. AI-generated content.
Generative Wallpaper
Create visuals that match your mood. Whether you're hosting, unwinding or relaxing, our AI-powered wallpaper creates stunning one-of-a-kind visuals that transform your space.
AI Mode
Let your TV do the thinking for you. Enjoy a quick access menu with intelligent customisation features that optimises your picture and sound to your preferences. See details clearly with intelligent adaptive brightness that auto-adjusts to the lighting in your room, or pre-select your viewing preferences with AI Customisation Mode.
Pet Care
Use your TV as a pet-sitting assistant when you're outside. Your TV can detect noises like barking through its microphone, and then automatically turn on your pet's favourite content to calm them down.
Universal Gestures
Turn your wrist into the remote. Universal Gestures lets you control your TV with simple motions of your Galaxy Watch. Whether you're working out, cooking, or multitasking, easily control your TV with intuitive gestures.
Secured by Knox
With today's TVs holding your passwords and private payment infomation, Samsung Knox Security keeps your data protected with multi-layered security, constant system monitoring and updates and the automatic blocking of harmful attacks. Stay secured, stay entertained.
Home Insight
Get personalized insights to conveniently keep your home smart and efficient. Home Insight
provides real-time summaries and tips based on various data points, including device status and usage history.
Picture Quality
Uncover dazzling new levels of detail
Quantum Matrix Technology
Immerse yourself in the breaking brilliance of Samsung's backlight technology. Mini LEDs are controlled with pinpoint precision, resulting in spectacular brightness and contrast that highlight every detail on screen.
An outdoor scene of a waterfall in a forest pulls apart to show three different layers. The top layer depicts the scene. The middle layer shows light beaming through. The bottom layers shows Mini LEDs. The screens snap back together to show the outdoor scene with the brightness of the Mini LEDs.
Sound
Get wrapped up in cinematic sound
Dolby Atmos® & Object Tracking Sound
Put yourself in the beating heart of action. Dolby Atmos creates a dome of sound that wraps around you, whilst Object Tracking Sound makes the sound move with the action on screen to create dynamic, realistic effects — like the rush of a motorcycle speeding by.
In a theater, a screen shows a scene of a man on a motorcycle. With Object Tracking Sound, sound waves appear where the motorcycle goes on screen. The view slowly zooms into the scene, then out to reveal it's now on a TV screen in a living room. Dolby Atmos makes sound waves travel around the room.
Samsung TVs and soundbars, the perfect harmony
Samsung Q-Symphony
Boost your viewing experience with integrated sound from your TV and soundbar. Why let a soundbar or TV work solo when you can amp up your entertainment with even more powerful speakers that work together seamlessly, for a fully immersive sound experience.
A TV displays a scene of a man and a woman talking in a restaurant. With Q-Symphony Off, sound waves come only out of a soundbar that's installed underneath the TV. With Q-Symphony On, sound waves come out of both the soundbar and TV. The sound waves are bigger and travel in more directions.
One UI Tizen
Personalise your screen experience
One UI Tizen
Spend less time searching and more time watching. Get personalised recommendations and instant access to the latest shows and movies on the best streaming apps. Take advantage of the latest Samsung features, and feel safe under the security of Samsung Knox. Plus, One UI Tizen will support Tizen OS upgrades for the next 7 years.
Enjoy 7 years of new TV experiences for free
Find world-famous galleries in your TV
Art Store
Build and display your personal art collection from your TV. Choose from a growing library of 3,000+ works of art, curated from world-leading museums and artists such as The Met, MoMA, Salvador Dali, Keith Haring and more. Famous classics, modern artworks or stunning photography - make a gallery of your living space.
Do the SmartThings!
SmartThings
Connect and control all your smart devices from your TV and phone. Program your smart heating, set your smart washer, get alerts when your food is ready, monitor your video doorbell! Make life easier for all your smart device routines with the simplicity of the SmartThings app.
A TV uses its built-in SmartThings hub to connect with other smart devices in the living room, including an air conditioner, blind, air purifier, stand light, robot vacuum, washer, dryer and refrigerator. SmartThings and Matter logos appear.
Design
Looks like it's floating in air
Infinity Air Design
Push your viewing experience to the limit. A screen that seems to be floating in the air, with black edges that are shrunk to almost nothing - the QN990F is designed for a fully immersive viewing experience.
The side view of a slim TV with Infinity Air Design floating in air. The TV spins around several times before settling on top of a white marble stand with a white wall as a background. The TV displays a vivid outdoor night scene of mountains and a building on fire.
Infinity ScreenRound-shaped Speakers
Compare Samsung Neo QLED TVs
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* Available features and specifications for Neo QLED series may vary by TV size and region.
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* Samsung TV has been ranked No.1 selling TV Brand for 19 consecutive years by Omdia.
* Design and features may vary by model. Check the specifications of each model for details. Image simulated for illustration purposes. Any changes in appearance and design specifications that do not affect product performance may occur without prior notice. UI, content and services may vary by region and are subject to change without notice.
AI Upscaling: Upscaling may not apply to PC connection and Game Mode.
Generative Wallpaper : The number of generation attempts allowed per day may be limited. Samsung account required.
Pet Care: Real-time streaming on mobile devices is supported on Android OS 11.0 and higher versions or iOS 16.0 and higher versions, and is available on 2025 Samsung TVs and later models. It only works when the TV is turned off. TV must be connected to a power source to use this feature. TV and mobile device must be connected to SmartThings to send and receive notifications.
Universal Gesture: Only supported on Galaxy Watch4 and later models, and Wear OS 5 and higher versions.
Samsung Knox Security: Samsung Knox Security applies to Samsung TVs powered by Tizen®, launched since 2015. Latest software update is required.
Dolby Atmos® & Object Tracking Sound: The location and number of speakers may vary depending on the model. Object Tracking Sound Technology varies by model. Dolby Atmos applicable to QN80F and above.
Samsung Q-Symphony: Check for Q-Symphony compatibility on soundbar product specifications. Soundbar sold separately. The location and number of speakers may vary depending on the model.
Tizen OS upgrades are available for up to 7 years from the product’s release year starting in 2023. Availability, features, contents and services are subject to change without notice and may vary by product, model or region. The upgrade does not cover hardware related performance, features or durability. Samsung Account login required and agreement to Smart Hub Terms and Conditions. Requires internet connection. Updates need to be enabled on device.
Art Store: Art Store subscription required to access full selection. Art pieces in the Art Store are subject to change without prior notice.
SmartThings: Available technology, functions and features may vary by service provider, network environment or product, and are subject to change without notice. Requires a Wi-Fi, Bluetooth or other wireless network connection and login to Samsung account. Connected devices are sold separately. UI is subject to change without prior notice.
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