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Mco 023

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36 views

Mco 023

Uploaded by

siyojo8507
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
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Download as PDF, TXT or read online on Scribd
You are on page 1/ 6

No.

of Printed Pages : 6 MCO–023


MASTER OF COMMERCE

(M. COM.)

Term-End Examination

June, 2024

MCO–023 : STRATEGIC MANAGEMENT

Time : 3 Hours Maximum Marks : 100

Note : Attempt any five questions. Each question

carries equal marks.

1. (a) Discuss strategic management process.

Explain strategic intent in detail. 5+5

(b) Why is resource based view important for

organizations ? Discuss in detail. 10

2. (a) What are the different dimensions which

need to be considered while formulating a

competitive strategy ? 10

P. T. O.
[2] MCO–023

(b) What do you understand by stability


strategy ? Discuss the advantages of
international expansion, why do some
organization choose not to expand
internationally. 2+8

3. Discuss the role of leadership in Strategic

Management. Also explain the different styles

of leadership. 10+10

4. (a) Discuss the different types of Strategic

controls and also differentiate between

operational and strategic control. 5+5

(b) Discuss the importance of Balanced Score-

card in the present context. 10

5. What do you understand by scenario planning ?

Discuss the steps of implementations of

scenario planning ? Also explain social media

competitive analysis and competitive profile

matrix. 2+8+10
[3] MCO–023

6. What is competitive strategy ? Discuss with

illustrations. How is a competitive strategy

formulated ? 10+10

7. Write short notes on any four of the following :

4×5=20

(a) Declining Industries

(b) Diversification

(c) Retrenchment strategies

(d) Values and Ethics in an organization

(e) Challenges of Corporate Governance

P. T. O.
[4] MCO–023

MCO–023

2024

–023

5+5
[5] MCO–023

ª ]
ª
] 2+8

5+5

ª
2+8+10

P. T. O.
[6] MCO–023

10+10

4×5=20

MCO–023

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