With 2017 crossing the half way point, let’s look at some technology trends thus far.

Breaches: Many personal records are half empty due to the continued rash of intrusions while the crooks are half full of our personal information along with some ransom payments. According to the Identity Theft Resource Center (ITRC), there have been 7,689 breaches since 2005 (when they started tracking) compromising – get this – 900,315,392 records. Almost 3 times the U.S. population. In 2016, 56% of all Data Breaches began with a user clicking on a phishing email. The big story for 2017 I think, is the rise of ransomware. Kaspersky reports a 250% increase in ransomware for the first few months of 2017. From WannaCry to Petya to Fusob, criminals are holding systems hostage until a ransom is paid…or not. Ransomware seems to be this year’s big trend with backups saving some from total embarrassment.

Cloud Computing: RightScale 2017 State of the Cloud Report notes that Hybrid Cloud Is the preferred enterprise strategy, with 85 percent of enterprises have a multi-cloud strategy (up from 82 percent in 2016) and Cloud Users Are Running Applications in Multiple Clouds. An interesting stat from the report says, cloud users are running applications in an average of 1.8 public clouds and 2.3 private clouds. We got hybrid cars, hybrid corn, hybrid cats and hybrid clouds but The Cloud is Still just a Datacenter Somewhere so no need to freak out. Cloud seems to be more than half full as the security and expertise challenges decline.

DNS: I’ve said it before and I’ll say it again, DNS is one of the most important components of a functioning internet. With that, it presents unique challenges to organizations. 2016 saw record-breaking DNS-based attacks and outages, which thrust DNS management into the spotlight as both a vulnerability and a critical asset. In 2016 DNS provider Dyn experienced a huge DDoS attack taking out many popular websites and internet cameras. And a new attack uncovered this year, DNSMessenger, uses DNS queries to conduct malicious PowerShell commands on compromised computers – a technique that makes the remote access trojan difficult to detect on targeted systems. The need for DNS continues to be half-full with the influx of IoT devices so it’ll continue to be a valuable target for riff-raff.

IoT: What can I say? The cup runneth over…again. Gartner has identified the Top 10 IoT technologies that should be on every organization’s radar for 2017 and 2018. They include things like new security risks and challenges to the IoT devices themselves, their platforms and operating systems, their communications, and even the systems to which they’re connected. Analytics to understand customer behavior, to deliver services and improve products. Device management, device processors, operating systems, platforms, standards and even the networks IoT devices use are all areas of attention. IoT is really three-quarters full both with the opportunities and potential risks. And the risks can be deadly when monitoring vital information like human vital signs.

Mobile: We are mobile, our devices are mobile and the applications we access are mobile. Mobility, in all its iterations, is a huge enabler and concern for enterprises and it’ll only get worse as we start wearing our connected clothing to the office. 5G is still a couple years away but AT&T and Verizon have already lined up trials of their 5G networks for 2017. Mobile is certainly half full and there is no emptying it now.

That’s what I got so far and I’m sure 2017’s second half will bring more amazement, questions and wonders. We’ll do our year-end reviews and predictions for 2018 as we all lament, where did the Year of the Rooster go?

There’s that old notion that if you see a glass half full, you’re an optimist and if you see it half empty you are a pessimist. I think you need to understand what state the glass itself was before the question. Was it empty and filled half way or was it full and poured out? There’s your answer!

ps

This article originally appeared on F5.com.

SYS-CON Events announced today that DXWorldExpo has been named "Global Sponsor" of SYS-CON's 21st International Cloud Expo, which will take place on Oct 31 - Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA.

The Key to IT Business
Digital Transformation is the key issue driving the global enterprise IT business. Digital Transformation is most prominent among Global 2000 enterprises and government institutions.

Global 2000
Global 2000 companies have more than US$40 trillion in annual revenue - more than 50% of the world's entire GDP. The Global 2000 spends a total of US$2.4 trillion annually on enterprise IT. The average Global 2000 company has US$11 billion in annual revenue. The average Global 2000 company spends more than $600 million annually on enterprise IT.

Governments throughout the world spend another US$500 billion on IT - much of it dedicated to new Smart City initiatives. There are more than a dozen Global 2000 companies in Turkey, including Isbank, Garanti Bank, other financial institutions, Turk Telecom, Turkcell, Turkish Airlines, and Enka.

From Our Conference Chair
Gaining a better understanding of customers and acting upon this information is the foundation of Digital Transformation (DX) in the enterprise. Applying the latest technologies in this area is the key to driving new topline revenue opportunities.

For the past 10 years at Cloud Expo, we've helped drive the migration to modern enterprise IT infrastructures, built upon the foundation of cloud computing. Today's hybrid, multiple cloud IT infrastructures integrate Big Data, analytics, blockchain, the IoT, mobile devices, and the latest in cryptography and enterprise-grade security.

Now it is time for a truly global DX event, to bring together the leading minds from the technology world in a conversation about Digital Transformation.

As a report from the World Economic Forum and Accenture recently stated, "Companies need  to fundamentally change the way they identify, develop and launch new business ventures." We agree.

21st International Cloud Expo, taking place October 31 - November 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA, will feature technical sessions from a rock star conference faculty and the leading industry players in the world.

Download Show Prospectus ▸ Here

Cloud computing is now being embraced by a majority of enterprises of all sizes. Yesterday's debate about public vs. private has transformed into the reality of hybrid cloud: a recent survey shows that 74% of enterprises have a hybrid cloud strategy. Meanwhile, 94% of enterprises are using some form of XaaS - software, platform, and infrastructure as a service.

With major technology companies and startups seriously embracing Cloud strategies, now is the perfect time to attend 21st Cloud Expo, October 31 - November 2, 2017, at the Santa Clara Convention Center, CA, and June 12-14, 2018, at the Javits Center in New York City, NY, and learn what is going on, contribute to the discussions, and ensure that your enterprise is on the right path to Digital Transformation.

Track 1. Enterprise Cloud | Cloud-Native
Track 2. Big Data | Analytics
Track 3. Internet of Things | IIoT | Smart Cities
Track 4. DevOps | Digital Transformation (DX)
Track 5. APIs | Cloud Security | Mobility
Track 6. AI | ML | DL | Cognitive
Track 7. Containers | Microservices | Serverless
Track 8. FinTech | InsurTech | Token Economy

Cloud Expo | @ThingsExpo 2017 Silicon Valley
(October 31 - November 2, 2017, Santa Clara Convention Center, CA)

Cloud Expo | @ThingsExpo 2018 New York 
(June 12-14, 2018, Javits Center, Manhattan)

Download Show Prospectus ▸ Here

Every Global 2000 enterprise in the world is now integrating cloud computing in some form into its IT development and operations. Midsize and small businesses are also migrating to the cloud in increasing numbers.  

Companies are each developing their unique mix of cloud technologies and services, forming multi-cloud and hybrid cloud architectures and deployments across all major industries. Cloud-driven thinking has become the norm in financial services, manufacturing, telco, healthcare, transportation, energy, media, entertainment, retail and other consumer industries, and the public sector.

Cloud Expo is the single show where technology buyers and vendors can meet to experience and discus cloud computing and all that it entails. Sponsors of Cloud Expo will benefit from unmatched branding, profile building and lead generation opportunities through:

• Featured on-site presentation and ongoing on-demand webcast exposure to a captive audience of industry decision-makers.
• Showcase exhibition during our new extended dedicated expo hours
• Breakout Session Priority scheduling for Sponsors that have been guaranteed a 35-minute technical session
• Online advertising in SYS-CON's i-Technology Publications
• Capitalize on our Comprehensive Marketing efforts leading up to the show with print mailings, e-newsletters and extensive online media coverage.
• Unprecedented PR Coverage: Editorial Coverage on Cloud Computing Journal.
  
• Tweetup to over 75,000 plus followers
• Press releases sent on major wire services to over 500 industry analysts.

For more information on sponsorship, exhibit, and keynote opportunities, contact Carmen Gonzalez by email at events (at) sys-con.com, or by phone 201 802-3021.

The World's Largest "Cloud Digital Transformation" Event

@CloudExpo | @ThingsExpo 2017 Silicon Valley
(Oct. 31 - Nov. 2, 2017, Santa Clara Convention Center, CA)

@CloudExpo | @ThingsExpo 2018 New York 
(June 12-14, 2018, Javits Center, Manhattan)

Full Conference Registration Gold Pass and Exhibit Hall ▸ Here

Register For @CloudExpo ▸ Here via EventBrite

Register For @ThingsExpo ▸ Here via EventBrite

Register For @DevOpsSummit ▸ Here via EventBrite

Sponsorship Opportunities

Sponsors of Cloud Expo | @ThingsExpo will benefit from unmatched branding, profile building and lead generation opportunities through:

• Featured on-site presentation and ongoing on-demand webcast exposure to a captive audience of industry decision-makers
• Showcase exhibition during our new extended dedicated expo hours
• Breakout Session Priority scheduling for Sponsors that have been guaranteed a 35 minute technical session
• Online targeted advertising in SYS-CON's i-Technology Publications
• Capitalize on our Comprehensive Marketing efforts leading up to the show with print mailings, e-newsletters and extensive online media coverage
• Unprecedented Marketing Coverage: Editorial Coverage on ITweetup to over 100,000 plus followers, press releases sent on major wire services to over 500 industry analysts

For more information on sponsorship, exhibit, and keynote opportunities, contact Carmen Gonzalez (@GonzalezCarmen) today by email at events (at) sys-con.com, or by phone 201 802-3021.

Secrets of Sponsors and Exhibitors ▸ Here
Secrets of Cloud Expo Speakers ▸ Here

All major researchers estimate there will be tens of billions devices - computers, smartphones, tablets, and sensors - connected to the Internet by 2020. This number will continue to grow at a rapid pace for the next several decades.

With major technology companies and startups seriously embracing Cloud strategies, now is the perfect time to attend @CloudExpo | @ThingsExpo, October 31 - November 2, 2017, at the Santa Clara Convention Center, CA, and June 12-4, 2018, at the Javits Center in New York City, NY, and learn what is going on, contribute to the discussions, and ensure that your enterprise is on the right path to Digital Transformation.

Delegates to Cloud Expo | @ThingsExpo will be able to attend 8 simultaneous, information-packed education tracks.

There are over 120 breakout sessions in all, with Keynotes, General Sessions, and Power Panels adding to three days of incredibly rich presentations and content.

Join Cloud Expo | @ThingsExpo conference chair Roger Strukhoff (@IoT2040), October 31 - November 2, 2017, Santa Clara Convention Center, CA, and June 12-14, 2018, at the Javits Center in New York City, NY, for three days of intense Enterprise Cloud and 'Digital Transformation' discussion and focus, including Big Data's indispensable role in IoT, Smart Grids and (IIoT) Industrial Internet of Things, Wearables and Consumer IoT, as well as (new) Digital Transformation in Vertical Markets.

Financial Technology - or FinTech - Is Now Part of the @CloudExpo Program!

Accordingly, attendees at the upcoming 21st Cloud Expo | @ThingsExpo October 31 - November 2, 2017, Santa Clara Convention Center, CA, and June 12-14, 2018, at the Javits Center in New York City, NY, will find fresh new content in a new track called FinTech, which will incorporate machine learning, artificial intelligence, deep learning, and blockchain into one track.

Financial enterprises in New York City, London, Singapore, and other world financial capitals are embracing a new generation of smart, automated FinTech that eliminates many cumbersome, slow, and expensive intermediate processes from their businesses.

FinTech brings efficiency as well as the ability to deliver new services and a much improved customer experience throughout the global financial services industry. FinTech is a natural fit with cloud computing, as new services are quickly developed, deployed, and scaled on public, private, and hybrid clouds.

More than US$20 billion in venture capital is being invested in FinTech this year. @CloudExpo is pleased to bring you the latest FinTech developments as an integral part of our program, starting at the 21st International Cloud Expo October 31 - November 2, 2017 in Silicon Valley, and June 12-14, 2018, in New York City.

@CloudExpo is accepting submissions for this new track, so please visit www.CloudComputingExpo.com for the latest information.

Speaking Opportunities

The upcoming 21st International @CloudExpo | @ThingsExpo, October 31 - November 2, 2017, Santa Clara Convention Center, CA, and June 12-14, 2018, at the Javits Center in New York City, NY announces that its Call For Papers for speaking opportunities is open.

Submit your speaking proposal today! ▸ Here

About SYS-CON Media & Events
SYS-CON Media (www.sys-con.com) has since 1994 been connecting technology companies and customers through a comprehensive content stream - featuring over forty focused subject areas, from Cloud Computing to Web Security - interwoven with market-leading full-scale conferences produced by SYS-CON Events. The company's internationally recognized brands include among others Cloud Expo® (@CloudExpo), Big Data Expo® (@BigDataExpo), DevOps Summit (@DevOpsSummit), @ThingsExpo® (@ThingsExpo), Containers Expo (@ContainersExpo) and Microservices Expo (@MicroservicesE).

Cloud Expo®, Big Data Expo® and @ThingsExpo® are registered trademarks of Cloud Expo, Inc., a SYS-CON Events company.