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Open Web Authors: Liz McMillan, Lori MacVittie, Gilad Parann-Nissany, Carmen Gonzalez, Mark R. Hinkle

Related Topics: @ThingsExpo, Cloud Expo, Big Data Journal

@ThingsExpo: Blog Feed Post

Internet of Things Creates Loyal Customers | @ThingsExpo [#IoT]

If you're not using the Internet of Things to engage your customers, you should be

Five Ways IoT Enables Brands to Create Loyal Customers

Earlier this week Jessica Groopman from Altimeter published a thought provoking white paper that recommends 5 consumer facing use cases for IoT. For each use case she highlights the value proposition for both the brand and the customer, describes a few key methods for engagement, and closes with some real life examples. Check out my latest post on Forbes that outlines the 5 most compelling uses cases from the report.

If you're not using the Internet of Things to engage your customers, you should be.

Earlier this week Jessica Groopman from Altimeter published a thought provoking white paper that recommends 5 consumer facing use cases for IoT. For each use case she highlights the value proposition for both the brand and the customer, describes a few key methods for engagement, and closes with some real life examples. While you can download it for free (registration is required), here's my outline of the 5 most compelling uses cases from the report.

Mike Kavis Joins @ThingsExpo New York Faculty
Extreme Internet of Things Games

To many people, IoT is a buzzword whose value is not understood. Many people think IoT is all about wearables and home automation.

In his session at @ThingsExpo, Mike Kavis, Vice President & Principal Cloud Architect at Cloud Technology Partners, will discuss some incredible game-changing use cases and how they are transforming industries like agriculture, manufacturing, health care, and smart cities. He will discuss cool technologies like smart dust, robotics, smart labels, and much more. Prepare to be blown away with a glimpse of the future. [view session]

Reward

In exchange for opting into brand programs, customers want to be rewarded for their time, money and effort. Numerous loyalty programs and one-to-one marketing campaigns have been in use for years. The problem with these legacy methods is that they usually only capture web activity and point of sale purchases. Both of these data points are used to model shopping behaviors to enable brands to segment shoppers into categories like "loyal," "brand switcher," or "never buy." However, they miss out on many data points that can influence buyers' behavior including current location, availability of in-store products, and environmental conditions (heavy traffic, weather, a triggering event, etc.). With sensor and mobile technology, brands can proactively engage with customers with the right content at the most relevant time and reward consumers for their participation.

An example of an IoT reward use case mentioned in the report shows how Taco Bell targets users of the Waze mobile navigation application. When the consumer drives by their local Taco Bell they may receive a targeted message that they'll get free cinnamon twists if they make that late-night purchase. [continued]

Cloud, Big Data, and the 'Internet of Things'

Are you ready to put your data in the cloud?

What is the future of security in the cloud?

Does Docker quickly advance the development of an IoT application?

What are the implications of Moore's Law on Hadoop deployments?

Cloud Expo / @ThingsExpo 2015 New York
(June 9-11, 2015, at the Javits Center, Manhattan)
Cloud Expo / @ThingsExpo 2015 Silicon Valley
(November 3-5, 2015, at the Santa Clara Convention Center)


@ThingsExpo Silicon Valley 2014 Exhibit Floor was packed for three days!

Get all these questions and hundreds more like them answered at the 2015 Cloud Expo and @ThingsExpo June 9-11, 2015, at the Javits Center in New York City, and November 3-5, 2015, at the Santa Clara Convention Center in Santa Clara, California.

Our upcoming June 9-11, 2015, event in New York City will present a total of 10 simultaneous tracks (the largest conference content in the world) by an all-star faculty, over three days, plus the popular two-day "Cloud Computing Bootcamp" presented by Janakiram MSV, an analyst with the Gigaom Research analyst network where he covers the Cloud Services landscape.

Cloud and Big Data topics and tracks include: Enterprise Cloud AdoptionAPM & Cloud Computing | Hot TopicsCloud APIs & BusinessCloud Security | Mobility, and Big Data | Analytics.

@ThingsExpo content also tripled from a single track last year to three simultaneous (all sold-out) IoT tracks: Consumer IoTEnterprise IoT, and IoT Developer | WebRTC Convergence.

Our DevOps Summit content also doubled from a single track last June to two simultaneous tracks in November: "Dev" Developer Focus and "Ops" Operations Focus.

Please check back for daily updates as we are working with our distinguished faculty members to finalize new session abstracts. If you have any questions please contact us at events (at) sys-con.com. Last but not least we will announce our keynotes to be delivered by world-class speakers on the hottest topics!


Cloud Expo / @ThingsExpo Silicon Valley 2014 Exhibit Floor Day 3

The largest 'Internet of Things' event in the world has announced "sponsorship opportunities" and "call for papers."

The 1st International Internet of @ThingsExpo was launched this June at the Javits Center in New York City with over 6,000 delegates in attendance. The 2nd International Internet of @ThingsExpo took place November 4-6, 2014, at the Santa Clara Convention Center in Santa Clara, California, with an estimated 6,000 plus delegates attending over three days.

@ThingsExpo is co-located with 16th International Cloud Expo and will feature technical sessions from a rock star conference faculty and the leading IoT industry players in the world. In 2015, more than 200 companies will be present on the @ThingsExpo show floor, including global players and the hottest new technology pioneers.


Cloud Expo / @ThingsExpo New York 2014 registration desk at the Javits

Sponsorship and Exhibit Opportunities Are Now Available
Sponsors and exhibitors of Internet of @ThingsExpo will benefit from unmatched branding, profile building and lead generation opportunities through:

  • Featured on-site presentation and ongoing on-demand webcast exposure to a captive audience of industry decision-makers.
  • Showcase exhibition during our new extended dedicated expo hours
  • Breakout Session Priority scheduling for sponsors that have been guaranteed a 35-minute technical session
  • Online advertising in SYS-CON's i-Technology publications
  • Capitalize on our comprehensive marketing efforts leading up to the show with print mailings, e-newsletters and extensive online media coverage.
  • Unprecedented PR Coverage: Editorial coverage on IoT.sys-con.com, Tweets to our 75,000 plus followers, press releases sent on major wire services to over 500 combined analysts and press members who attended Internet of @ThingsExpo - making it the best-covered "Internet of Things" conference in the world

For more information on sponsorship, exhibit, and keynote opportunities contact Carmen Gonzalez by email at events (at) sys-con.com, or by phone 201 802-3021. Book both events for additional savings!

@ThingsExpo 2015 New York (June 9-11 in New York City)
@ThingsExpo 2015 Silicon Valley (November 3-5 in Santa Clara, CA)


@ThingsExpo New York 2014 Power Panel on SYS-CON.tv

World's Top 2nd Wave Cloud and IoT Players: 2014 Sponsors and Exhibitors
In 2014 roughly 12,000 (audited) delegates registered and participated in the world's largest 2nd wave Cloud and 'Internet of Things' event. Conference delegates met with over 150 of the world's leading Cloud and 'Internet of Things' technology pioneers that were among the sponsors and exhibitors, including:

Acision (Exhibitor), ActiveState (Silver), AgilePoint (Exhibitor), Ambernet (Exhibitor), Amplidata (Exhibitor), Apacer Memory America (Exhibitor), Appcore (Exhibitor), AppDynamics (Exhibitor), AppZero (Exhibitor), Aria Systems (Bronze), Automic (Gold), Avere Systems (Exhibitor), Axis Communications (Exhibitor), Basic6 (Exhibitor), Bitium (Exhibitor), BlueBox (Bronze), Brother Office (Bronze), BSQUARE  (Bronze), BUMI (Exhibitor), CA Technologies (Platinum), Calm.io (Bronze), CiRBA (Bronze), Cisco (Gold), Cloudant (Exhibitor), Cloudian (Bronze), CodeFutures (Bronze), Connect2.me (Exhibitor), Connected Data (Exhibitor), CrashPlan/Code42 (Exhibitor), Creative Business Solutions (Exhibitor), Cynny Italia (Exhibitor), Dasher Technologies (Exhibitor), DEAC Data Centers (Silver), Dell (Silver), Distrix (Exhibitor), Dyn (Bronze), e-SignLive by Silanis (Exhibitor), Edgecast Networks (Platinum), ElasticBox (Exhibitor), Endstream/Open Data Centers (Exhibitor),

ESRI (Bronze), Evident.io (Exhibitor), FireHost (Bronze), Gigamon (Silver), GoodData (Bronze), Gridstore (Exhibitor), Harbinger Group (Exhibitor), HP (DevOps Track Sponsor), IAPP (Exhibitor), IBM (Platinum), IDenticard (Exhibitor), Imperva (Exhibitor), IndependenceIT (Exhibitor), Infor (Platinum), InMage (Exhibitor), Innodisk (Exhibitor), ITinvolve (Silver), iwNetworks (Exhibitor), Ixia (Exhibitor), iXsystems (Exhibitor), Jelastic (Exhibitor), MangoApps (Exhibitor), Matrix.org (Silver), MetraTech (Bronze), Microsoft (Diamond), NaviSite (Silver), Net Access Corporation (Exhibitor), NuoDB (Bronze), NY Times (Exhibitor), Objectivity (Exhibitor), OpenCrowd (Exhibitor), Oracle (Platinum Plus), OutSystems (Bronze), Parasoft (Exhibitor), Peak10 (Exhibitor), Peer 1 Hosting (Exhibitor), Pluralsight (Exhibitor), PubNub (Exhibitor), QTS Data Centers (Bronze), Quantum (Exhibitor), Qubell (Platinum), r-evolutionapp (Exhibitor), RackWare (Exhibitor), Red Hat (Bronze), RingStor (e-Bulletin Sponsor), SAP (Gold), ScaleMP (Exhibitor), Seagate (Exhibitor), SendGrid (Exhibitor), Serena Software (Exhibitor), SherWeb (Exhibitor),

SimpleECM (Exhibitor), Smartvue (Exhibitor), SOA Software (Bronze), SOASTA CloudTest (Exhibitor), SoftLayer (Gold), SoftwareAG (Exhibitor), Solgenia (Exhibitor), SPAN Systems (Exhibitor), StackIQ (Exhibitor), Stateless Networks (Exhibitor), Stratogent (Exhibitor), Telecity (Exhibitor), Telehouse (Exhibitor), Telestax (Exhibitor), Transparent Cloud Computing Consortium (Exhibitor), Ulunsoft (Exhibitor), Utimaco (Exhibitor), VASCO Data Security (Bronze), Veeam (Exhibitor), Verizon (Platinum), VictorOps (Exhibitor), Virtustream (Power Panel Sponsor), Vormetric (Bronze), Will Jaya (Exhibitor), Windstream (Silver), WSM - Website Movers International (Exhibitor), Zentera (Exhibitor), Zerto (Exhibitor)

Secure Your VIP Pass to Attend @ThingsExpo New York 2015
@ThingsExpo announced a limited time FREE "Expo Plus" registration option. The onsite registration price of $600 will be set to 'free' for delegates who register before the end of this month.

To take advantage of this opportunity, attendees can use the special "coupon code" on the registration page and secure their "@ThingsExpo Plus" registration to attend all keynotes and general sessions, as well as a limited number of technical sessions each day of the show, in addition to full access to the expo floor and the @ThingsExpo hackathons throughout the week.

The registration page is located at the @ThingsExpo site here.


@ThingsExpo New York 2015 'Call for Papers' Now Open
The 3rd International Internet of @ThingsExpo, to be held June 9-11, 2015, at the Javits Center in New York City, New York, announces that its 'Call for Papers' is now open. The event will feature a world class, all-star faculty with the hottest IoT topics covered in three distinct tracks.

Track 1 - Consumer IoT and Wearables: Smart Appliances, Wearables, Smart Cars, Smartphones 2.0, Smart Travel, Personal Fitness, Health Care, Personalized Marketing, Customized Shopping, Personal Finance, The Digital Divide, Mobile Cash & Markets, Games & the IoT, The Future of Education, Virtual Reality

Track 2 - Enterprise IoT: The Business Case for IoT, Smart Grids, Smart Cities, Smart Transportation, The Smart Home, M2M, Authentication/Security, Wiring the IoT, The Internet of Everything, Digital Transformation of Enterprise IT, Agriculture, Transportation, Manufacturing, Local & State Government, Federal Government

Track 3 - IoT Developer | WebRTC Convergence: WebRTC, Eclipse Foundation, Cloud Foundry, Docker & Linux Containers, Node-Red, Open Source Hardware, Leveraging SOA, Multi-Cloud IoT, Evolving Standards, WebSockets, Security & Privacy Protocols, GPS & Proximity Services, Bluetooth/RFID/etc., XMPP, Nest Labs


@ThingsExpo billboard is viewed by more than 1.3 million motorists per week on Highway 101, in the heart of Silicon Valley

Help plant your flag in the fast-expanding business opportunity that is the Internet of Things: Submit your speaking proposal today here!

Download @ThingsExpo Newsletter Today ▸ Here

Chris Matthieu Named @ThingsExpo Tech Chair

Internet of @ThingsExpo named Chris Matthieu tech chair of Internet of @ThingsExpo 2014 Silicon Valley.

Chris Matthieu has two decades of telecom and web experience. He launched his Teleku cloud communications-as-a-service platform at eComm in 2010, which was acquired by Voxeo. Next he built an open source Node.JS PaaS called Nodester, which was acquired by AppFog. His latest startups include Twelephone. Leveraging HTML5 and WebRTC, Twelephone's BHAG (Big Hairy Audacious Goal) is to become the next generation telecom company running in the Web browser. Chris is currently co-founder and CTO of Octoblu.

Website: http://www.ThingsExpo.com
Twitter: http://www.Twitter.com/ThingsExpo

CEO Power Panel in Silicon Valley Examined Agility, Cloud, Big Data, and the 'Internet of Things'

Things are being built upon cloud foundations to transform organizations. This CEO Power Panel at 15th Cloud Expo, moderated by Roger Strukhoff, Cloud Expo and @ThingsExpo conference chair, addressed the big issues involving these technologies and, more important, the results they will achieve. Rodney Rogers, chairman and CEO of Virtustream; Brendan O'Brien, co-founder of Aria Systems, Bart Copeland, president and CEO of ActiveState Software; Jim Cowie, chief scientist at Dyn; Dave Wagstaff, VP and chief architect at BSQUARE Corporation; Seth Proctor, CTO of NuoDB, Inc.; and Andris Gailitis, CIO of DEAC, discussed how important public, private, and hybrid cloud are to the enterprise. How does one define Big Data? And how is the IoT tying all this together?

About SYS-CON Media & Events
SYS-CON Media (www.sys-con.com) has since 1994 been connecting technology companies and customers through a comprehensive content stream - featuring over forty focused subject areas, from Cloud Computing to Web Security - interwoven with market-leading full-scale conferences produced by SYS-CON Events. The company's internationally recognized brands include among others Cloud Expo® (CloudComputingExpo.com@CloudExpo), Big Data Expo(BigDataExpo.net@BigDataExpo), DevOps Summit (DevOpsSummit.sys-con.com@DevOpsSummit), Internet of @ThingsExpo (ThingsExpo.com@ThingsExpo) and Cloud Computing Bootcamp (CloudComputingBootcamp.com).

Cloud Expo®, Big Data Expo® and @ThingsExpo® are registered trademarks of Cloud Expo, Inc., a SYS-CON Events company.

More Stories By Mike Kavis

Mike Kavis is Vice President & Principal Cloud Architect at Cloud Technology Partners. He has served in numerous technical roles such as CTO, Chief Architect, and VP positions with over 25 years of experience in software development and architecture. A pioneer in cloud computing, Mike led a team that built the world’s first high speed transaction network in Amazon’s public cloud and won the 2010 AWS Global Startup Challenge.

An expert in cloud security, he is the author of “Architecting the Cloud: Design Decisions for Cloud Computing Service Models (IaaS, PaaS, SaaS)” from Wiley Publishing.

@ThingsExpo Stories
Scott Jenson leads a project called The Physical Web within the Chrome team at Google. Project members are working to take the scalability and openness of the web and use it to talk to the exponentially exploding range of smart devices. Nearly every company today working on the IoT comes up with the same basic solution: use my server and you'll be fine. But if we really believe there will be trillions of these devices, that just can't scale. We need a system that is open a scalable and by using the URL as a basic building block, we open this up and get the same resilience that the web enjoys.
WebRTC Summit has announced today that Peter Dunkley has been named summit chair of WebRTC Summit 2015 New York. The 4th International WebRTC Summit will take place on June 9-11, 2015, at the Javits Center in Manhattan, New York. @ThingsExpo anticipates 90% of WebRTC companies & developers will monetize their products & services through IoT by 2016. Peter Dunkley is Technical Director at Acision. He graduated from The University of Edinburgh in 2000 with a BSc (Hons) in Computer Science. After graduation Peter worked on a PSTN switch developing signalling stacks for SS7, ISDN and simi...
SYS-CON Media announced today that @ThingsExpo Blog launched with 7,788 original stories. @ThingsExpo Blog offers top articles, news stories, and blog posts from the world's well-known experts and guarantees better exposure for its authors than any other publication. @ThingsExpo Blog can be bookmarked. The Internet of Things (IoT) is the most profound change in personal and enterprise IT since the creation of the Worldwide Web more than 20 years ago.
@ThingsExpo has been named the Top 5 Most Influential M2M Brand by Onalytica in the ‘Machine to Machine: Top 100 Influencers and Brands.' Onalytica analyzed the online debate on M2M by looking at over 85,000 tweets to provide the most influential individuals and brands that drive the discussion. According to Onalytica the "analysis showed a very engaged community with a lot of interactive tweets. The M2M discussion seems to be more fragmented and driven by some of the major brands present in the M2M space. This really allows some room for influential individuals to create more high value inter...
The Internet of Things will greatly expand the opportunities for data collection and new business models driven off of that data. In her session at @ThingsExpo, Esmeralda Swartz, CMO of MetraTech, discussed how for this to be effective you not only need to have infrastructure and operational models capable of utilizing this new phenomenon, but increasingly service providers will need to convince a skeptical public to participate. Get ready to show them the money!
SYS-CON Events announced today that Liaison Technologies, a leading provider of data management and integration cloud services and solutions, has been named "Silver Sponsor" of SYS-CON's 16th International Cloud Expo®, which will take place on June 9-11, 2015, at the Javits Center in New York, NY. Liaison Technologies is a recognized market leader in providing cloud-enabled data integration and data management solutions to break down complex information barriers, enabling enterprises to make smarter decisions, faster.
SOA Software has changed its name to Akana. With roots in Web Services and SOA Governance, Akana has established itself as a leader in API Management and is expanding into cloud integration as an alternative to the traditional heavyweight enterprise service bus (ESB). The company recently announced that it achieved more than 90% year-over-year growth. As Akana, the company now addresses the evolution and diversification of SOA, unifying security, management, and DevOps across SOA, APIs, microservices, and more.
Cloud is not a commodity. And no matter what you call it, computing doesn’t come out of the sky. It comes from physical hardware inside brick and mortar facilities connected by hundreds of miles of networking cable. And no two clouds are built the same way. SoftLayer gives you the highest performing cloud infrastructure available. One platform that takes data centers around the world that are full of the widest range of cloud computing options, and then integrates and automates everything. Join SoftLayer on June 9 at 16th Cloud Expo to learn about IBM Cloud's SoftLayer platform, explore se...
SYS-CON Media announced today that @WebRTCSummit Blog, the largest WebRTC resource in the world, has been launched. @WebRTCSummit Blog offers top articles, news stories, and blog posts from the world's well-known experts and guarantees better exposure for its authors than any other publication. @WebRTCSummit Blog can be bookmarked ▸ Here @WebRTCSummit conference site can be bookmarked ▸ Here
Enthusiasm for the Internet of Things has reached an all-time high. In 2013 alone, venture capitalists spent more than $1 billion dollars investing in the IoT space. With "smart" appliances and devices, IoT covers wearable smart devices, cloud services to hardware companies. Nest, a Google company, detects temperatures inside homes and automatically adjusts it by tracking its user's habit. These technologies are quickly developing and with it come challenges such as bridging infrastructure gaps, abiding by privacy concerns and making the concept a reality. These challenges can't be addressed w...
SYS-CON Media announced that Splunk, a provider of the leading software platform for real-time Operational Intelligence, has launched an ad campaign on Big Data Journal. Splunk software and cloud services enable organizations to search, monitor, analyze and visualize machine-generated big data coming from websites, applications, servers, networks, sensors and mobile devices. The ads focus on delivering ROI - how improved uptime delivered $6M in annual ROI, improving customer operations by mining large volumes of unstructured data, and how data tracking delivers uptime when it matters most.
SYS-CON Events announced today that GENBAND, a leading developer of real time communications software solutions, has been named “Silver Sponsor” of SYS-CON's WebRTC Summit, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. The GENBAND team will be on hand to demonstrate their newest product, Kandy. Kandy is a communications Platform-as-a-Service (PaaS) that enables companies to seamlessly integrate more human communications into their Web and mobile applications - creating more engaging experiences for their customers and boosting collaboration and productiv...
SYS-CON Events announced today that CommVault has been named “Bronze Sponsor” of SYS-CON's 16th International Cloud Expo®, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY, and the 17th International Cloud Expo®, which will take place on November 3–5, 2015, at the Santa Clara Convention Center in Santa Clara, CA. A singular vision – a belief in a better way to address current and future data management needs – guides CommVault in the development of Singular Information Management® solutions for high-performance data protection, universal availability and sim...
The 3rd International Internet of @ThingsExpo, co-located with the 16th International Cloud Expo - to be held June 9-11, 2015, at the Javits Center in New York City, NY - announces that its Call for Papers is now open. The Internet of Things (IoT) is the biggest idea since the creation of the Worldwide Web more than 20 years ago.
The Internet of Things will put IT to its ultimate test by creating infinite new opportunities to digitize products and services, generate and analyze new data to improve customer satisfaction, and discover new ways to gain a competitive advantage across nearly every industry. In order to help corporate business units to capitalize on the rapidly evolving IoT opportunities, IT must stand up to a new set of challenges. In his session at @ThingsExpo, Jeff Kaplan, Managing Director of THINKstrategies, will examine why IT must finally fulfill its role in support of its SBUs or face a new round of...
The Internet of Things is not new. Historically, smart businesses have used its basic concept of leveraging data to drive better decision making and have capitalized on those insights to realize additional revenue opportunities. So, what has changed to make the Internet of Things one of the hottest topics in tech? In his session at @ThingsExpo, Chris Gray, Director, Embedded and Internet of Things, discussed the underlying factors that are driving the economics of intelligent systems. Discover how hardware commoditization, the ubiquitous nature of connectivity, and the emergence of Big Data a...
"There is a natural synchronization between the business models, the IoT is there to support ,” explained Brendan O'Brien, Co-founder and Chief Architect of Aria Systems, in this SYS-CON.tv interview at the 15th International Cloud Expo®, held Nov 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA.
Years ago companies saw a major improvement in efficiency in the heyday of virtualization. As the world looked to the cloud to solve business challenges these savings were forgotten. Today we live in a post cloud world with pre-virtualization efficiencies. In his session at 16th Cloud Expo, Jordan Jacobs, VP of Products at SingleHop, will discuss the common mistakes that as many as 90% of companies are making utilizing public clouds, what are causing these problems and how to avoid them.
SYS-CON Media announced today that 9 out of 10 " most read" DevOps articles are published by @DevOpsSummit Blog. Launched in October 2014, @DevOpsSummit Blog offers top articles, news stories, and blog posts from the world's well-known experts and guarantees better exposure for its authors than any other publication. The widespread success of cloud computing is driving the DevOps revolution in enterprise IT. Now as never before, development teams must communicate and collaborate in a dynamic, 24/7/365 environment. There is no time to wait for long development cycles that produce softw...
SYS-CON Events announced today the IoT Bootcamp – Jumpstart Your IoT Strategy, being held June 9–10, 2015, in conjunction with 16th Cloud Expo and Internet of @ThingsExpo at the Javits Center in New York City. This is your chance to jumpstart your IoT strategy. Combined with real-world scenarios and use cases, the IoT Bootcamp is not just based on presentations but includes hands-on demos and walkthroughs. We will introduce you to a variety of Do-It-Yourself IoT platforms including Arduino, Raspberry Pi, BeagleBone, Spark and Intel Edison. You will also get an overview of cloud technologies s...