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ARM TechCon ™ 2012

Venue:

Santa Clara Convention Center

Location:

Santa Clara, CA

Date:

30 October 2012 - 01 November 2012

Room/Booth/Stand:

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ARM TechCon is one of the fastest growing events in the industry.  In 2011, over 3500 hardware and software engineers attended the three day conference.  The event is supported by over 70 Connected Community Partners and provides 140 hours of presentations and tutorials aimed at enabling you to optimize your ARM IP-based design. The show floor features product demonstrations and hands-on workshops fostering the perfect networking environment to Connect, Collaborate and Create future ARM Powered® devices.

Day 1 - Chip Design Day: Day 1 is dedicated to the hardware engineer and provides presentations and demonstrations on the latest technologies, products and services for optimizing your design implementation.

Day 2 & 3 - Software & Systems Design Days: Day 2 and 3 are focused on providing a complete and comprehensive technical forum for the SoC and Software engineer. These days combined provide over 100 hours of classroom sessions and tutorials on SoC design and software development. Topics cover the gamut from EDA to Android and SoC optimization to leveraging the next age of cloud computing.

Here are the top 10 reasons you can't miss this year's event:

  1. Dedicated Hardware Day
  3. World Class Conference Program
  5. Fireside Chat with GLOBALFOUNDRIES
  7. Halloween Bash

 For additional details and to register, please visit the ARM TechCon 2012 website.


Santa Clara Convention Center

5001 Great America Parkway

Santa Clara, CA 95054

MAP


Day 1 - Chip Design
October 30, 2012

ARM Presentations
TimeTitle / TopicSpeakerLocation
9:00 amTechnologies Shaping our FutureSimon Segars, ARM2nd floor theater
10:30 - 11:20 amHigh Performance or Cycle Accuracy? You can have both!Robert Kaye, ARM203
11:30 - 12:20 pmDesign and 14nmGreg Yeric, ARM212
2:10 - 3:00 pmCache Coherent Interconnect Complexity, Verification, and Performance AnalysisHeaton & Penman, Cadence
Martin, ARM		203
3:10 - 4:00 pmDesign & Analysis of FinFET SRAMs for ARM Processor OptimizationBetina Hold, ARMGrand Ballroom E
3:10 - 4:00 pmAnalyzing the "Advanced AVOC" Brian Cline, ARM207
4:10 - 5:00 pmAdvanced techniques that work for ultra-low-power Cortex-M series processors and SoCsDavid Flynn, ARM212

Day 2 - Software System Design
October 31, 2012

ARM Presentations
TimeTitle / TopicSpeakerLocation
10:30 - 11:20 amIntoduction to ARMChris Shore, ARMSCCC: Ballroom G
10:30 - 11:20 amSystem-wide security & the TrustZone Ready ProgramRob Coombs, ARMHyatt: Ballroom E
11:00 - 12:00 pmExpert Panel: Real world security in real world devicesJon Geater, ARMExpo Floor Theater
11:30 - 12:20 pmPractical Cortex Debugging. Serial Wire Viewer, ETM and PTM TracingBob Boyes, ARMSCCC: Ballroom H
1:30 - 2:20 pmA beginners guide to ARM microcontrollersJoseph Yiu, ARMSCCC: Ballroom G
1:00 - 2:00 pmRapid prototyping of Cellular Connected MicrocontrollerChris Styles, ARMExpo Floor Theater
1:30 - 2:30 pmController Area Network (CAN): Filling in the CAN Fields with useful InformationRobert Boys, ARMSCCC: Ballroom G
1:30 - 2:20 pmTechnology Preview: ARM Next Generation ProcessingPeter Greenhalgh, ARMHyatt: Ballroom B
2:30 - 3:20 pmARMv1 to ARMv8: The evolution of an architectureChris Shore, ARMSCCC: Grand Ballroom F
2:30 - 3:20 pmA Transport and Services SoC Infrastructure for 64-bit systemsTom Conway, ARMHyatt: Ballroom C
3:30 - 4:20 pmTowards a Coding Standard for the ARM ArchitectureChris Shore, ARMHyatt: Ballroom E

Day 3 - Software System Design
November 1, 2012

ARM Presentations
TimeTitle / TopicSpeakerLocation
9:00 - 10:00 amLow Power Leadership for a Smarter FutureWarren East, ARM2nd Floor Theater
10:30 - 11:20 amIntroduction to OpenCL programming for ARM CPUs and GPUsRobert Mijat, ARMSCCC: Ballroom H
10:30 - 11:20 amAdvances in big.LITTLE technology for power and energy savingsBrian Jeff, ARMHyatt: Ballroom C
10:30 - 11:20 amFast-track to Embedded Design with ARM Cortex-M0+ and Cadence Mixed-Signal IC design flowThomas Ensergueix, ARMHyatt: Ballroom B
11:00 - 12:00 pmSpeed Training: ARM Technical BootcampChris Shore, ARMExpo Floor Theater
11:30 - 12:20 pmTake GPU processing power beyond graphics with GPU Computing on MaliRobert Mijat, ARMSCCC: Ballroom H
11:30 - 12:20 pmLow power design techniques for microcontrollers and embedded SoCsJoseph Yiu, ARMHyatt: Ballroom E
1:00 - 2:00 pmSpeed Training: Choosing your Next ProcessorIan Forsyth, ARMExpo Floor Theater
2:00 - 3:00 pmSpeed Training: Accelerate your Android and Linux ApplicationsMatthew DuPuy, ARMExpo Floor Theater
2:30 - 3:20 pmEarly Bring-up and Optimization of Android Stacks for ARM big.LITTLE ProcessingRobert Kaye, ARMSCCC: Ballroom G
2:30 - 3:20 pmTechnology Preview: ARM Next Generation ProcessingMike Filippo, ARMHyatt: Ballroom B
3:30 - 4:20 pmSafety features and standards for Cortex-R processors in embedded systemsChris Turner, ARMSCCC: Ballroom H
To view the schedule of our partner presentations, please visit the 2012 TechCon website.

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